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StoreRuns Merchant Kit

Everything a supermarket owner needs to say yes — terms, pitch, scripts and staff quick-start. Share this link, or use Print / Save as PDF below.

011-page day-one walkthrough. Login → first product → first fulfilled order.

StoreRuns – Store Admin Quick-Start Guide

A 1-page "day one" walkthrough for supermarket staff. Print it, hand it over on trial-signup day, and your first live order can happen the same afternoon.

Goal: From zero to your first confirmed online order in under 60 minutes.


Before you start — you need three things

  1. Your login email + password (given to you by StoreRuns).
  2. Your store logo (any image – PNG or JPG).
  3. A list of your top 30 products with names + prices (a phone photo of a printed price list works fine).

Step 1 — Log in (2 minutes)

  1. On your phone or laptop, open https://storeruns.online.
  2. Tap Login (top-right corner).
  3. Enter the email and password provided by StoreRuns.
  4. You'll land on the Admin Dashboard. The banner at the top says "[Your Supermarket] Admin Dashboard."

🟢 If you can see your store name in the banner, you're in the right place.


Step 2 — Add your first product (5 minutes)

  1. From the dashboard, tap Products.
  2. Tap ➕ Add Product (green button, top right).
  3. Fill in:
    • Name – e.g. "Sunlight Soap 500g"
    • Category – pick from the list (Groceries, Fresh Produce, Bakery, etc.)
    • Price – in Kwacha, no symbol – e.g. 15.50
    • Stock – how many you have on hand
    • Image – tap Upload Image and pick a photo (or skip for now)
  4. Tap Save.

🎉 You just listed your first product. Repeat this 5–10 times to get the shop looking populated.


Step 3 — Add many products at once (10 minutes) [optional but recommended]

Instead of adding products one by one, you can upload a spreadsheet.

  1. On the Products page, tap Download Template. This gives you a CSV file.
  2. Open the CSV in Excel or Google Sheets.
  3. Fill in one row per product: name, category, price, stock.
  4. Save as CSV and tap Import CSV back in the Products page.
  5. You'll see a green box: "✅ 30 products imported."

💡 Tip: You can add product photos in bulk too. Tap Bulk Images, select all photos at once, and name each file exactly like the product (e.g. Sunlight Soap 500g.jpg).


Step 4 — Upload your logo and cover image (3 minutes)

  1. From the dashboard, tap Store Settings.
  2. Under Hero Cover Image, upload a nice wide photo of your storefront or a shelf.
  3. Save. Now your online store looks branded.

Step 5 — Set your delivery WhatsApp number (2 minutes)

  1. From the dashboard, tap Store Settings (or ask your StoreRuns rep to set it).
  2. Add the WhatsApp number where you want incoming orders to arrive.
  3. Test by clicking the WhatsApp icon on the home page — you should get the message on your phone.

Step 6 — Handle your first order (5 minutes when it comes in)

When a customer places an order, you'll:

A. See it on the dashboard

  1. Tap Fulfillment on the dashboard.
  2. New orders show up at the top with a coloured tag.

B. Confirm it

  1. Open the order. Check the products and total.
  2. Tap Order Confirmed (button at the bottom).

C. Prepare and pack

  1. Pick the items off your shelves.
  2. When ready, tap Order Preparing → then Out for Delivery.

D. Send it out

  1. Tap the WhatsApp icon next to the order. This opens the driver's chat with the delivery details pre-filled.
  2. Send the message. The driver takes it from there.

E. Mark delivered

  1. Once the driver confirms drop-off, tap Order Delivered. Done ✅.

Quick reference — the 5 buttons that matter

ButtonWhen to tap it
🟡 Order ConfirmedYou've seen the order and accept it
🟠 Order PreparingYou're packing it right now
🚚 Out for DeliveryDriver has picked it up
Order DeliveredCustomer received it
💬 WhatsApp iconSend order details to your driver

Troubleshooting (top 5)

  1. "I can't log in." → Ask your StoreRuns rep to reset your password on WhatsApp.
  2. "Product image won't upload." → File must be under 5 MB. Try a smaller photo.
  3. "Customer says the price is wrong." → Update it in Products → the site refreshes automatically.
  4. "I need to add a new category." → Ask StoreRuns to create it – 2-minute turnaround.
  5. "My order didn't come through." → Refresh the Fulfillment page. If still missing, WhatsApp your StoreRuns rep with the customer's name.

Your first-week checklist

  • Day 1: Logo uploaded, hero image set, first 30 products live
  • Day 2: WhatsApp number tested with a test order (place one from your own phone)
  • Day 3: Share your store link on your Facebook / WhatsApp status
  • Day 4–7: Handle real orders. Update prices weekly.
  • Day 7: Send a quick note to StoreRuns with what worked and what didn't – we'll iterate.

Support: WhatsApp your StoreRuns rep any time. We aim to respond within 1 hour during trading hours (07:00–19:00) and by the next morning outside of that.

You've got this. Let's make your first weekend of online orders count. 🚀

StoreRuns Merchant Kit · Shareable at https://storeruns.online/merchant-kit

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